Marketing Manager 207 views0 applications

Required Years of Experience

3 years

Job Details

Position Summary

The Marketing Manager is responsible for the overall growth and strategic development of the Culinary Agents brand as well as day-to-day execution of marketing and brand initiatives. 

If you are a highly motivated and experienced individual with a passion for making a difference in the hospitality industry, please apply! 

This position currently reports to the CEO and is remote-first, with the intention to return to the office full-time (NYC based)
 

Duties and Responsibilities 

  • Works closely with the executive team to strategize and execute marketing and promotion plans for current and new business initiatives. 
  • Extends the reach of the Culinary Agents brand through development and management of strategic partnerships, content marketing, public relations initiatives, and events 
  • Responsibility to manage and oversee an annual marketing budget, plan and overall calendar 
  • Oversees all creative and branding for marketing campaigns, promotions, and events; works with the design team as needed 
  • Market research
    • Knows who our audience is, maintains accurate audience information, packages information for management, advertisers
    • Understands industry trends and overall technology landscape to properly position and identify growth opportunities
  • External & Internal communications
    • PR management (inbound and outbound)
    • Social Media messaging, positioning and ongoing execution across different platforms
    • Oversees management of brand integrations into events 
    • Compiles and shares relevant information about industry trends and top news internally
    • Supports team meetings (coordination and logistics) and other team activities
  • Content Marketing
    • Works with leadership to organize and execute content including thought leadership, insights, educational and other relevant content via a variety of mediums
    • Identifies, coordinates and executes strategic content partnership opportunities
  • Sales Support
    • Sales Campaign Reporting
    • Sales Enablement
    • Sales Marketing
  • Serves as liaison between sales, product and operations teams, including: 
    • Project-managing all integrated programs for advertisers, including communicating with clients, sticking to timelines and budgets, overseeing production of content production 
    • Creating and updating media kits, presentations, sell sheets, calendars, special programs, event sponsorship decks, and other tools to support advertising sales efforts

Qualifications

  • 3-5 years of marketing experience
  • Broad and deep Hospitality Industry knowledge preferred
  • Ability to develop and implement an overall strategic marketing vision for all aspects of the Culinary Agents brand. 
  • Experienced at developing and executing branded-content campaigns, video experience a plus
  • Thrives in a fast-paced start-up environment (Comfortable with being in the weeds too!)
  • Can work well independently as well as collaboratively
  • Positive, can do attitude and great work ethic
  • Excellent communication skills, including strong verbal, writing, design, and presentation skills 
  • Extremely organized; can manage budgets, timelines and production on multiple projects simultaneously 
  • Ability to creatively and seamlessly integrate advertiser initiative and campaigns with the Culinary Agents brand across online & offline channels
  • Strong collaboration skills; experience working together with various departments to execute initiatives
  • Ability to grow and maintain relationships with many different kinds of partners 
  • Office Suite / Google Docs profiency required – Word, Powerpoint, Excel

 

Compensation Details

Compensation: Salary ($70,000.00 – $90,000.00)

Benefits & Perks: Health Insurance, Dental Insurance, Vision Insurance, Paid Time Off, 401k

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Culinary Agents is a professional networking and job matching website designed for current and aspiring professionals in the food, beverage, and hospitality industry. Our website enables talent to represent themselves professionally, match to and seek out job opportunities, get inspired by virtual mentorships, and connect with resources to help them fuel their careers.

For businesses, Culinary Agents' technology and services are a cost effective way to source all levels of culinary, pastry, wine & spirits, dining service, and office positions. Unlike other job boards, we have an automatic matching process which tees up opportunities to talent, and talent to businesses, along with the tools to support applicant matching, messaging, and management. We support all types of food service establishments, including 50% of all Michelin-star rated U.S. restaurants, upscale-casual establishments, fast-casual concepts, as well as catering businesses, specialty retail stores, and hotels.

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