Customer Acquisition Manager 199 views0 applications

Sea to Table is currently looking for a strategic and creative E-Commerce Customer Acquisition Manager for our home delivery business. This newly created position will be fully responsible for driving traffic and conversions for our direct-to-consumer channel at www.Sea2Table.com. You’ll operate both strategically and tactically, setting on-brand customer acquisition strategies, implementing them, and measuring results. To do so, you will work independently as well as with a small team responsible for the website experience. Your success will be measured based on overall site traffic, cost per session, cost per order, and other acquisition metrics.

What you’ll do:

  • Develop and oversee our customer acquisition program, both online and offline, optimizing existing efforts and testing new platforms, messaging, and content
  • Own and monitor KPIs related to all customer acquisition and advertising
  • Manage relationships with, and budgets for, vendors, including SEM/SEO and PR resources
  • Supervise social media team member and leverage all activity to the benefit of customer acquisition
  • Support the website and product teams in assessing and optimizing customer retention strategies

Who you are:

  • You have prior experience driving and converting site traffic through SEO/SEM, PR and “buzz”, and social media marketing
  • You are a data lover with experience analyzing and optimizing advertising KPIs
  • You are motivated to leverage a limited budget to meet our aggressive growth targets
  • You have a creative sensibility with experience in designing, testing, and optimizing ad content and landing pages
  • You are proactive and self-motivated, but work well with a small team and can effectively manage outside resources (e.g. agencies and creative talent)
  • You’re a multi-tasker who can handle many moving pieces while staying organized and accountable
  • Your passion for good food and sustainability would add to the fun, but is not required

COMPENSATION

  • This position is PAID: salaried, 50k to 100k
  • Free fish

HOW TO APPLY

Please email us at jobs@sea2table.com with your resume as well as a letter explaining what about this opportunity interests you and how your experience aligns with this position.

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At Sea to Table, we care deeply about the seafood that Americans eat and are working to be the leading and highest quality brand of better-for-you and better-for-the-planet seafood. We do this by partnering with U.S. fishermen and commercial docks from coast to coast to deliver the very best domestic, sustainable and traceable seafood to our national customer base of restaurants, healthy fast casual chains, universities and home cooks.
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